In 2011, search engine optimization (SEO) was still a relatively new field but had already become a major focus for webmasters and marketers. As search engine algorithms continued to evolve and become more sophisticated, SEO techniques had to become more advanced in order to achieve the desired results. It was during this time that SEO experts began to develop more targeted techniques that would target specific keywords and phrases, as well as other ranking factors such as backlinks and off-site optimization. In 2011, SEO had become an increasingly important part of website design and development. As Google and other search…