The state of Search Engine Optimization (SEO) in 2016 is one that is both exciting and challenging. With the ever-changing technologies, tools, and algorithms, 2016 has been a year of major changes for the SEO industry. To stay current, businesses must be aware of the trends and make sure their SEO strategies are up-to-date. Search engine algorithms are always changing, but the biggest change in 2016 was the introduction of Google’s new “RankBrain” artificial intelligence system which is now used to measure and rank websites. This was a major shift in the way Google evaluates webpages, and it opened up…